Laura Landergott - Partner and Heart Marketer

Laura Landergott, MBA

Partner and Marketing Strategy Consultant

Laura Landergott works with top financial advisors, firms and agencies to develop strong brands, maximize reach within target markets, and elevate impact within the community.

About Laura

Laura believes in the power of marketing with purpose – both tactically and philosophically. As a life-long entrepreneur, she focuses on the powerful intersection of marketing and sales to achieve short and long term business goals.
 
In her career, Laura has launched and led several successful business, and held senior sales and marketing roles for privately-held companies. Prior to WGP, She spent 11 years at Northwestern Mutual’s home office where she led signature marketing programs that enabled the field to maximize client acquisition, engagement, and retention within their target markets.
 
Laura holds an MBA, a BA in Mass Communication–Journalism, and is a Certified Trainer.

 

A Conversation with Laura

Why is our team so good at what we do?
We’re a highly curated team. Each of us are strong, independent, confident women with unique talents and when we bring those talents together, we’re unstoppable! We lift, leverage, and lean on each other to achieve exponential results.

What gives you the most energy about what you do?
I absolutely love delivering “heart marketing” strategies to clients. There’s nothing more impactful than connecting what people are most passionate about, what they’re exceptional at doing, and what they believe to be their true purpose. It’s powerful.

What’s your favorite WGP value?
FUN! Every day, this crazy, creative, smart, and sassy team of women at WGP make me laugh. We make work fun. And you know what they say: when work is enjoyable, it’s never work. We thoroughly enjoy what we get to do and the people we get to do it with!

What’s your superpower?
I have two superpowers. The first is curating this ever growing, kick*ss team of amazing women. The second is precision parking a 24’ RV trailer down a long, narrow, wooded camping spot. I’m not sure which one is more coveted.

One fun fact, secret talent, or guilty pleasure?
If someone tells me I can’t do something, guess what? That’s the VERY thing I’ll move heaven and earth to figure out how I can accomplish it. Some might call that stubborn. I prefer resourceful.

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